In the world of sunglasses, UVP means “ultraviolet protection.” But in the world of business, it means “unique value proposition.” Your UVP is a succinct statement that describes exactly how you deliver what your customers need – and how you do it better than anyone...
If you’re a small business owner and your bank has turned you down for a loan, don’t feel bad: you have lots of company. While banks are now making more loans of $1 million or over than they did before the Great Recession, the number of smaller loans—to smaller...