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	<title>Comments on: Case Study: the Blog as a Promotional Tool</title>
	<atom:link href="http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/feed/" rel="self" type="application/rss+xml" />
	<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/</link>
	<description>Design, Marketing, Blogging, Branding and all things Creative</description>
	<pubDate>Sun, 27 Jul 2008 00:33:36 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.5</generator>
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		<title>By: Wanda</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-4732</link>
		<dc:creator>Wanda</dc:creator>
		<pubDate>Wed, 20 Feb 2008 14:54:08 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-4732</guid>
		<description>I truly belive that a blog can do wonders for any type of business. It allows the business to have a current voice.</description>
		<content:encoded><![CDATA[<p>I truly belive that a blog can do wonders for any type of business. It allows the business to have a current voice.</p>
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		<title>By: Jo Presse</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-4101</link>
		<dc:creator>Jo Presse</dc:creator>
		<pubDate>Tue, 08 Jan 2008 23:22:44 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-4101</guid>
		<description>It’s very exciting to me to see all the different applications and uses for blogs in business and give me a lot of ideas about who to pitch in our local market.

Thx for sharing</description>
		<content:encoded><![CDATA[<p>It’s very exciting to me to see all the different applications and uses for blogs in business and give me a lot of ideas about who to pitch in our local market.</p>
<p>Thx for sharing</p>
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		<title>By: Wanda</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-4087</link>
		<dc:creator>Wanda</dc:creator>
		<pubDate>Mon, 07 Jan 2008 21:14:49 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-4087</guid>
		<description>Very nice read. I never thought of using a blog to promote a businessness.</description>
		<content:encoded><![CDATA[<p>Very nice read. I never thought of using a blog to promote a businessness.</p>
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		<title>By: Suriname</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-4029</link>
		<dc:creator>Suriname</dc:creator>
		<pubDate>Fri, 04 Jan 2008 14:33:15 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-4029</guid>
		<description>Well, I’ve never heard of Carmen, but I will try to find some materials about it. I checked out their site, seems pretty nice too. I’m just checking the site (it takes ages to load, more bandwidth it should have or do I need a better connection?), the Carmen.eno.org website. 
If you allow me to add-up a few things, these are just my personal meanings:
-	Website is so slow (it really is, I don’t think it’s my internet connection)
-	There’s too much black, a bit more colored would be nicer 
-	Overall the lay-out is very nice

Btw, nice review/post :)</description>
		<content:encoded><![CDATA[<p>Well, I’ve never heard of Carmen, but I will try to find some materials about it. I checked out their site, seems pretty nice too. I’m just checking the site (it takes ages to load, more bandwidth it should have or do I need a better connection?), the Carmen.eno.org website.<br />
If you allow me to add-up a few things, these are just my personal meanings:<br />
-	Website is so slow (it really is, I don’t think it’s my internet connection)<br />
-	There’s too much black, a bit more colored would be nicer<br />
-	Overall the lay-out is very nice</p>
<p>Btw, nice review/post <img src='http://randaclay.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>By: Mathew</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2218</link>
		<dc:creator>Mathew</dc:creator>
		<pubDate>Mon, 20 Aug 2007 00:34:17 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2218</guid>
		<description>Holland Park Opera started a blog with pretty much zero fanfare and a hard-to-find link from their main site. A series of podcasts they'd made weren't linked to properly nor made available on iTunes. It's a shame, whoever was in charge realised the potential of these as marketing tools, but they were poorly realised by whoever was in charge of their web stuff. The ENO is really showing how to do things well</description>
		<content:encoded><![CDATA[<p>Holland Park Opera started a blog with pretty much zero fanfare and a hard-to-find link from their main site. A series of podcasts they&#8217;d made weren&#8217;t linked to properly nor made available on iTunes. It&#8217;s a shame, whoever was in charge realised the potential of these as marketing tools, but they were poorly realised by whoever was in charge of their web stuff. The ENO is really showing how to do things well</p>
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		<title>By: Shreya</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2212</link>
		<dc:creator>Shreya</dc:creator>
		<pubDate>Sun, 19 Aug 2007 01:32:50 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2212</guid>
		<description>hi i enjoyed the read</description>
		<content:encoded><![CDATA[<p>hi i enjoyed the read</p>
]]></content:encoded>
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		<title>By: Michelle Gartner</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2177</link>
		<dc:creator>Michelle Gartner</dc:creator>
		<pubDate>Fri, 17 Aug 2007 01:01:53 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2177</guid>
		<description>Thanks for sharing this, it gives me more to mull around and more ideas about how to use a blog in business applications. I am actually in the process of launching a business blog for one of our web site customers this weekend. It's very exciting to me to see all the different applications and uses for blogs in business and give me a lot of ideas about who to pitch in our local market. Frankly- I probably wouldn't have thought about the blog in a theater context. Hmmm our local playhouse is actually VERY talented and their website stinks like fish left out in the sun. 
However, the unfortunate reality is- it's like pulling teeth to get the locales excited about blogging and websites in general. Despite using the internet at work and then coming home and playing around all night on the internet- the idea that the web can dramatically change their business and market share is a foreign concept around here. I am really enjoying all the info. on your website. I hope you don't mind I changed the url in my comments- not to get an extra link. But because it makes more sense that I am commenting and looking at your site in the context of our (the DH &#38; I) web development business. Thanks for all the info. -Michelle</description>
		<content:encoded><![CDATA[<p>Thanks for sharing this, it gives me more to mull around and more ideas about how to use a blog in business applications. I am actually in the process of launching a business blog for one of our web site customers this weekend. It&#8217;s very exciting to me to see all the different applications and uses for blogs in business and give me a lot of ideas about who to pitch in our local market. Frankly- I probably wouldn&#8217;t have thought about the blog in a theater context. Hmmm our local playhouse is actually VERY talented and their website stinks like fish left out in the sun.<br />
However, the unfortunate reality is- it&#8217;s like pulling teeth to get the locales excited about blogging and websites in general. Despite using the internet at work and then coming home and playing around all night on the internet- the idea that the web can dramatically change their business and market share is a foreign concept around here. I am really enjoying all the info. on your website. I hope you don&#8217;t mind I changed the url in my comments- not to get an extra link. But because it makes more sense that I am commenting and looking at your site in the context of our (the DH &amp; I) web development business. Thanks for all the info. -Michelle</p>
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		<title>By: Jennifer</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2175</link>
		<dc:creator>Jennifer</dc:creator>
		<pubDate>Thu, 16 Aug 2007 21:16:39 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2175</guid>
		<description>That's a lovely looking site and a nice behind the scenes view with the blog.</description>
		<content:encoded><![CDATA[<p>That&#8217;s a lovely looking site and a nice behind the scenes view with the blog.</p>
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		<title>By: Michael Repplinger</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2174</link>
		<dc:creator>Michael Repplinger</dc:creator>
		<pubDate>Thu, 16 Aug 2007 20:34:09 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2174</guid>
		<description>It seems odd that only now theaters/operas are making use of this method to get some positive attention. It's pretty standard for movie productions, afaik. Even tough an opera production seems really perfect for a multi author blog.</description>
		<content:encoded><![CDATA[<p>It seems odd that only now theaters/operas are making use of this method to get some positive attention. It&#8217;s pretty standard for movie productions, afaik. Even tough an opera production seems really perfect for a multi author blog.</p>
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		<title>By: Lucy</title>
		<link>http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2146</link>
		<dc:creator>Lucy</dc:creator>
		<pubDate>Wed, 15 Aug 2007 10:24:25 +0000</pubDate>
		<guid isPermaLink="false">http://randaclay.com/blogging/case-study-the-blog-as-a-promotional-tool/#comment-2146</guid>
		<description>I thought this site was beautifully done - and the 'behind the scenes' items very interesting.

I guess my question would be how the site managers would plan to catch the non-opera-going audience - how are they going to market the site?

And I just love the timeline widget.  Thanks for pointing that out.</description>
		<content:encoded><![CDATA[<p>I thought this site was beautifully done - and the &#8216;behind the scenes&#8217; items very interesting.</p>
<p>I guess my question would be how the site managers would plan to catch the non-opera-going audience - how are they going to market the site?</p>
<p>And I just love the timeline widget.  Thanks for pointing that out.</p>
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